Hype

Zurich and Ferrari with Light + Byte AG

Article text
Recently commercial car photographer Tim Wallace was in Zurich to deliver a 'Master Class' for Light + Byte AG in Zurich
The subject for the lighting based seminar was a Ferrari California and the event was extremely well received by all that attended.

Tim - "I was invited to deliver a Lighting Master Class in Zurich earlier in 2016. It was great to meet the people at Light + Byte AG in Zurich and there was a lot of interest in the seminar and my work so the day was very rewarding for both the attendees and myself. We had a brand new Ferrari California as our subject matter and the whole seminar was based in a local car studio in Zurich with us shooting on both the Hasslblad H5 and the new H6 using Broncolor lighting systems.
The seminar started with a presentation from myself about 'light' in general terms, the different types of light and how they all have their own unique properties, and it was very good to hear from some people that the actual talk on lighting taught them so much without them actually picking up a camera. I do think that light is the key to great photography and the people who attended the seminar were really great and it was my pleasure to spend my day with them. I would also like to say thank you to the team from Light + Byte AG in Zurich who were amazing and really helpful and supportive of the whole event, thank you guys!"







Samuel Buchmann
Training & Event Manager at Light + Byte AG -
"Even though we at Light + Byte are used to hosting workshops with top photographers from all over the world we were very excited when Tim agreed to host a Masterclass on Automotive Photography in Zürich. After all, he is a leading figure in the advertising industry, is well known for giving great speeches and has many fans. Expectations, therefore, were set pretty high – and they were not disappointed. The seminar turned out to be the absolute highlight of the year. What made it such a success was Tim's great sense of humour and his honest, direct way of teaching a class. He just knows how to rivet an audience both with his stories and his practical demonstrations. He is never lost for words no matter the question and remains calm at all times. Even when the camera as well as the backup camera failed to work properly 15 minutes before the workshop Tim never broke a sweat and just fixed the problem. All of this meant that at the end of the seminar all of our customers went home with smiles on their faces. As for us at Light + Byte, we are already looking forward to the next time Tim comes to Zürich.

A few quotes from our customers:

"Absolutely inspiring"
"One never stops learning – Tim’s inputs will have a big impact on my work."
"Simply amazing to witness true creativity first hand"
"Thanks for an awesome day!"
"A great workshop. Tim’s insights on business strategy and negotiations were a revelation."
"A real boost for my creativity. Thank you!"



















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All images, text and ideas are the 'intellectual property' of Tim Wallace™