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Profoto - Jaguar Land Rover Live Shoot Event is great success

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This week automotive car photographer Tim Wallace held a 'live' shoot with Land Rover at their main centre in Halewood, Liverpool, shooting a seminar and live shoot demonstration outdoors in a purpose built area located near the main Land Rover centre. The shoot was in conduction with leading light manufacturer Profoto and concentrated on the setup from scratch of a professional lighting arrangement for shooting a Land Rover with Profoto B1 equipment and heads. The day was a great success and we had some challenging weather with bright changeable sunlight but working through this Tim demonstrated 3 very different setups showing that it is very possible to make the most of all situations with good lighting.



Tim- "Many photographers find 'live shoots' in front of a large audience a little daunting for obvious reasons but in my view its really the best way to help people understand not only whats involved technically but also creatively. To try and do this in a class room would be a little I think like trying to explain how to drive to somebody who has never even seen a car...
I'm very fortunate that I have wonderful support on hand from people such as Profoto who are happy to supply both equipment and support staff on the day so that the photographers attending also get an opportunity to try out some of the latest equipment and gain further user based knowledge. I really enjoy the Land Rover events we have done in the past and they have all previously been a resounding success given the very positive feedback that we have received over former years."



About Tim
Photographer Tim Wallace is the driving force and creative thinking behind Ambient Life.
A global award winning photographer his work is often described as both conceptual and dramatic. Tim works internationally with many high clients across the globe such as Jaguar Land Rover, Mercedes and Morgan as well as shooting some of the world's most iconic brands such as Lamborghini, Aston Martin and Ferrari in the UK and Europe to Chevrolet and Mustang in the US.
Lunch and refreshments will be provided for you on the day.